Kathy Anderson

A creative who aims to turn casual viewers into fans by way of connection through creativity, inclusivity, and timing.

“Phenomenal” —Sports Illustrated
”Brilliant” —Ron MacLean
"An A+ for overall creativity" —Sports Illustrated
”actually pretty witty” —Kevin Bieksa
”Downright fantastic” —Vancouver Sun
"the best songwriter in Toronto" —Fox Sports
”several players squealed with laughter as they watched...the product of one Kathy Anderson.” —The Globe and Mail
“Kathy Anderson’s tightly silly script is just the right balance of giggles” —Eye Weekly
”This is pretty much everything you could ask an NBA-related YouTube video to be, and it looks like it was all done in a single take. Well played, Ms. Kathy Anderson” —NBC Sports
”she looks like a crazy cat lady” —YouTube commenter

Work

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Case Studies

All PAWS
on Deck

Gameshow:
The Musical

The Countdown

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Paw Patrol Header Graphic

PAW Patrol

Creative Director | Writer

Shot by Digital Wizards at the home of Rick and Morty, Starburns Industries, PAW Patrol: All PAWS on Deck played in theatres across the States before Cars 3.

Sea Patrol Creative Deck
Sea Patrol Photo
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Rusty Rivets Header Graphic

Rusty Rivets

Writer | Director | Editor

In partnership with Toys R Us, the Rusty Rivets Countdown series was created to promote the release of the Rusty Rivets toy line. 30 second spots were published weekly for 4 weeks to drum up awareness for the launch.

Rusty Rivets Photo
Rusty Rivets Script
Rusty Rivets Artboard
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Gameshow: The Musical

Writer | Composer

“The fun’s so infectious” —Jon Kaplan, NOW Magazine
“Kathy Anderson’s tightly silly script is just the right balance of giggles” —Eye Weekly
Pick of the Fringe NNNN —NOW Magazine

Gameshow: The Musical debuted in the Toronto Fringe Festival in 2008, winning Patron's Pick and Best of the Fest, earning an extended run at Toronto's Diesel Playhouse. This large ensemble musical was written and composed by Kathy Anderson and produced by Theatre Engine.

Place: Glenbrookeridge.
Time: Of the essence.
When a big deal game show hits a small town, best friends Bobby and Ray take on their nemeses the Spiker twins in a battle to escape the smallest town in Northern Ontario. Complete with tap dancing nerds, a detail-oriented janitor, and a skip-it connoisseur. 

Gameshow: The Musical Playlist

BLOG

Lovingly crafted with the help of Armish Elahi's illustrations, this is a blog post for Hyper Hippo Entertainment featuring five of the most common writing errors in the gaming industry.

About Me

Kathy Anderson Photos

Hailing from the small town of Perth, Ontario, I moved to Toronto for theatre school after failing to convince my twin brother to be in a family band. With a Bachelor of Fine Arts in hand and a critically acclaimed musical (Gameshow: The Musical) under my belt, I spent a year in Second City's conservatory program and acquired a post-grad in sports journalism. I decided to mesh my love of watching sports with my love of writing songs and created a web series called ‘Puck My Balls’, which caught the eye of the Vancouver Canucks. Since then I have gained experience in several industries, having written, directed, and edited for sports, music education, toys, back to sports, and most recently mobile games. In my spare time I am a video purrducer for Toronto Cat Rescue where I create videos for their adopt-a-thons, bowl-a-thons, marathons, all types of thons. I enjoy arts, crafts, yoga, reading, time-lapse photography, heist plots, and my senior Persian rescue cat Hans Christian.

I have gained experience in several industries and have written, directed, and edited for sports, music education, toys, back to sports, and most recently mobile games.

Resume

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Details

Associate Creative Director

Hyper Hippo

Copywriter

Hyper Hippo
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Copy Writer

Hyper Hippo
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Details

Producer, Game Entertainment

Canucks Sports & Entertainment

On-Air Host / Editor, Broadcast

Canucks Sports & Entertainment
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Details

Content Creator, Global Marketing

Spin Master
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Instructional Designer

Metalworks Group
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Creative Manager, Marketing and Events

The Spoke Club
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On-Air Host / Editor, Broadcast

Canucks Sports & Entertainment
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Real-Time Correspondent

Maior League Baseball Advanced Media
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Creative Producer

Freelance

Associate Creative Director

Supportthe Creative Director in video work from concept to final cut by writingscripts for animation and live action team, directing voice over actors, givingfeedback on storyboards, animatics, and edits, and hosting videos for socialand marketing purposes. Partner with Netflix to create supporting content fortheir new games department.

Copywriter

Write copy for App Store, website, and social platforms. Copyedit articles and press releases for new games and partnerships. Craft in-game push notifications and narrative design. Write animation and live-action scripts that tell stories to inspire, educate, and entertain.

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Content Creator, Global Marketing

Wrote, shot, and edited videos for marketing purposes
On the in-house creative team for brands including PAW Patrol, Hatchimals, Etch-A-Sketch, and Teletubbies
Was a part of four new toy launches
Honoured to travel to Nicaragua in 2018 to shoot, direct, and edit for their philanthropic division The Toy Movement.

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Content Producer

With Metalworks Institute, Studio, and Production Group, I wrote, directed, and edited projects for marketing and advertising purposes. The published work translated to a spike in open house attendance and a noticed increase in student enrollment. I manage content for three social accounts and increased total Instagram reach by 80%. I am fortunate to have created work for Make Music Matter, MWG's non profit partner.

Instructional Designer

Created courseware for Metalworks Institute's online certificate programs in audio production, audiology, acoustics, and music theory. This process included pre-production, copy editing, lighting interviews, directing, camera operation/sound recording, and post (editing and overseeing motion graphics designers).

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Skills
‍

editing (copy/video/audio)
creative direction
writing
sound design
stop motion
conceptualizing
camera operation

Education
‍

Centennial College - Post Graduate, Journalism

The Second City - Conservatory Program

Ryerson University - Bachelor of Fine Arts

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Game Show - The Musical

Associate Creative Director | Writer

The Comrade's Communist Vacation Vlog Collection was created to promote the mobile game AdVenture Communist's new event that launched September 2022.

AdVenture Communist Script
AdVenture Communist Storyboard
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